According to the survey, awareness of menstrual health in Chile is progressing towards clarity, with 66% declaring the topic is not taboo, but one-third of young women still think so. It is said that there is Nevertheless, this study shows that young women are increasingly talking about periods and sharing their experiences, aiming for a more “healthy” relationship with their periods.
In a study conducted by academy Kotex has shown that young women are changing their behaviors and beliefs about menstruation. in fact, 66% of those surveyed declared that the topic (menstruation) was not taboo However, a third (31%) of them still think so.
The study yielded several results that indicate significant changes in habits. Generation Z youth They live with menstrual issues, including a focus on comfort, the versatility of menstrual products, and the need to delve into conversations that enrich women’s intimate health.
On the other hand, research shows that Conducted for women aged 16 to 29 nationwide signals the beginning of a change in habits and the beginning of a search for products that are more in line with one’s values and mindset.
In this sense, sanitary towels Among the various presentations, it remains the most often chosen among young women. However, many people find other products more comfortable, and some are looking for options that fit their lifestyle.
Interviewees highlighted comfort (76%), absorption (47%) and price (42%) as the most important factors, followed by spill protection (27%) and skin care (27%). It continued.
To a lesser extent, women are also looking for products that align with their values. That’s because when asked if they think it’s important to develop products that have a lower impact on the environment, more than half (67%) think it’s important. Very important.
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Menstrual taboos: new options for women’s care and hygiene
New solutions are already starting to emerge that challenge traditional habits in preferences when choosing menstrual hygiene products. One of them is reusable menstrual pants . In Chile, the multinational personal hygiene products company Cortex has just launched new menstrual shorts aimed at women’s care and hygiene.
When asked about the different menstrual options available on the market, interviewees said the existence of reusable menstrual shorts was relevant or very relevant (72%). did. 88% of them felt that the variety of choices was new.
Menstrual education concerns
When asked about the sources of information they consult, one in four women learned about menstrual health at school, university or research institute.
The most common source of information is the internet (61%), followed by friends (51%) and social networks (42%). Surprisingly, only just over a third (32%) of their boyfriends dare to bring up the topic as a family member. On the other hand, when young women were asked how their girlfriends felt when they talked about their menstruation, 58% answered that they were “interested.” and she is indifferent (28%).
This study aims not only to provide information but also to provide a topic of conversation for Chilean youth and foster a taboo-free space where the topic of menstruation becomes part of the basic training of new generations.
“We’ve seen a lot of changes in the past few years,” said Lillian Carrasco, a physician specializing in gynecology and obstetrics and a subspecialist in pediatric and adolescent gynecology. Showing how people under 29 face menstrual health Both in topics that cause social discomfort and preferences regarding the use of products for menstrual health. This is very interesting because there are no similar studies in Chileans. ”.